PayPal GTM Marketing Manager - Braintree in San Francisco, California
GTM Marketing Manager - Braintreein San Francisco - Braintree/Venmoat PayPal
Date Posted: 5/31/2018
Employee Type: Full-Time
Experience: Not Specified
Date Posted: 5/31/2018
Job ID: R0033463
Braintree builds products that make payments easier—so easy that they fade into the background, making entirely new kinds of interactions possible. Interactions like seamlessly paying for your ride share -- or the condo you rented this weekend -- without presenting a card or pressing a button, or buying a lamp on Pinterest...right from Pinterest.
The Braintree full-stack payment platform lets companies build their own experiences and then scale their businesses around the globe. We're known for our technology but we're also known for our support, with internal risk and underwriting, account management and technical support teams who ensure a frictionless payments experience.
Fueled by a fundamental belief that having access to financial services creates opportunity, PayPal (NASDAQ: PYPL) is committed to democratizing financial services and empowering people and businesses to join and thrive in the global economy. Our open digital payments platform gives PayPal’s 237 million active account holders the confidence to connect and transact in new and powerful ways, whether they are online, on a mobile device, in an app, or in person. Through a combination of technological innovation and strategic partnerships, PayPal creates better ways to manage and move money, and offers choice and flexibility when sending payments, paying or getting paid. Available in more than 200 markets around the world, the PayPal platform, including Braintree, Venmo and Xoom enables consumers and merchants to receive money in more than 100 currencies, withdraw funds in 56 currencies and hold balances in their PayPal accounts in 25 currencies.
Over the last year, the Braintree Marketing Team has grown significantly and has had the privilege of shaping and telling the Braintree story to next generation businesses all around the world.
The marketing manager will be responsible for supporting our lead generation and lifecycle efforts through funnel management, campaign optimization, and by partnering with our sales and accounts teams.
We are looking for someone with 5+ years experience in a fast-paced environment to support our go to market team. The ideal candidate is analytical, action-oriented, an excellent communicator, comfortable with a test and learn atmosphere, and willing to wear multiple hats.
Lead generation (50%)
Manage the data capture process and the overall growth of our prospect database
Build reports based on our marketing and sales funnel and be able to provide insights and recommendations to improve conversion
Assist in the go to market planning of new marketing technologies
Sales Partnership (40%)
Work collaboratively with sales and obtain feedback on marketing campaigns
Develop and test new messaging and offerings in collaboration with sales
Help build a partnership model with other companies to improve our sales pipeline
Collaborate with accounts, data, and sales to understand merchant needs by segment
Assist in developing materials for various lifecycle campaigns
Assist in executing campaigns, collecting feedback, and optimizing
5+ years of marketing or analytics experience
Highly analytical: able to form insights and optimization plans based on quantitative data
Effective collaboration across sales, marketing, and technology teams is essential
Proficiency in Excel: able to do analysis in excel including data clean up, vlookups, and and pivot tables
Exceptional communication skills
Experience in lead generation programs and process is ideal
Understanding of marketing and sales funnels is ideal
Experience with Salesforce is ideal
We're a purpose-driven company whose beliefs are the foundation for how we conduct business every day. We hold ourselves to our One Team Behaviors which demand that we hold the highest ethical standards, to empower an open and diverse workplace, and strive to treat everyone who is touched by our business with dignity and respect. Our employees challenge the status quo, ask questions, and find solutions. We want to break down barriers to financial empowerment. Join us as we change the way the world defines financial freedom.
PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities.
Individuals seeking employment at PayPal are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation. You have the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.